For instance, we at SocialPeta, the world’s leading advertisement analysis platform, experienced the creation of 12M creatives within the year. Statistics point to puzzle games as one of the 2020’s biggest winners. Top 10 mobile games ranked by impressions These advertisers made up a large chunk of mobile app advertisers at 24%. For instance, mobile game advertisers increased by 9% from the prior year to 60,000. Mobile game media buying trendsĢ020 was a good year for mobile game media buy as it experienced massive growth. With many investors and developers coming out with outstanding games in 2021, this percentage is expected to increase in 2021. Mobile games constitute about 21% of all Android app downloads and 25% of all iOS app downloads. Gamers spent more than $19 billion on mobile games in 2020’s second quarter. Lockdown sparked a surge in the number of gamers during the second quarter of the previous year. $19 billion spent in the 2020 second quarter alone.With movement still restricted and people confined to their homes, it’s predicted that the number will only go higher this year. The mobile gaming industry recorded 12% more players in 2020 than in 2019, with over 2.5 billion players.
With a massive turnout of $77.2B in the just concluded year, there is no sign of slowing down in 2021. The mobile game industry is one of the highest performing industries globally in 2020. We have grouped these statistics into different categories to make things easy for you. To illustrate how fast the mobile gaming industry grew in 2020, we will examine its statistics. The reasons include mobile gaming being simpler and more convenient than other channels while providing just as much fun. One of the most famous avenues people chose is mobile gaming. It was the year when everything was ground to a halt, and humanity faced dark times.Įven though the raging pandemic destroyed many businesses across several industries, the reverse was the gaming industry’s case. The Epidemic drove the growth of the Mobile Game industry in 2020Ģ020 will forever be known as the year of the pandemic. With these in your grasp, alongside knowledge of the industry, you will be able to make smart decisions and catapult your business to success. If you are looking to capitalize on this, it will do you a world of good to be informed of relevant trends and statistics. Consequently, there is a vast opportunity for operators in this space, such as game developers, marketers, and so on. One obvious effect of this change is that the industry is raking in more billions in revenue. In the past year, the growth of game users has brought tremendous changes to the game industry.
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